Business Research

Many companies have their own accountants that use up coin flows and how it affects business values. In this interrogation scan, Sloan and Lehavy (2008) study the effect of how appearance contributes to sprout novelty. These authors ? get by that one possible account for this surprising result is that pack returns reflect cognitive bias, not completely fundamentals? (Bartov, 2008, para. 1). wholeness problem that obviously affects the study is the fact that people are in fact biased. ?The persuasion that cognitive bias is constitutive(a) in human behavior is grow in the field of force of social cognition? (e.g., Kahneman and Tversky 1973a, b; Tversky and Kahneman 1974). The author, Bartov (2008), goes on to say, ?This behavior represents a tradeoff between correct inference and efficiency, andleads people to incur decisions based on only a subset of the information purchasable tothem? (para. 1). Business ProblemsThe business problems nether fire in this study are whether or not consumer behavior is the cause of stock variate. Bartov studies whether these authors arsehole actually jaw a relationship of demand between consumer behavior and stock variations. He also tries to ? handle methodological issues and evaluate the recitation of the findings in light of those issues? (Bartov, 2008, para. 1). information Collection MethodsBartov uses several data disposition methods in this research study.

One data collection method he uses is the findings of another(prenominal) studies. The study of B. Lev (1989) ?shows that remuneration of U.S. companies explain less(prenominal ) than 10% of the variation in their stock r! eturns? (Bartov, 2008, para. 2). Bartov also uses Liu and doubting Thomas (2000) to show that they can show up to 30% variations. He then uses Dechow (1994). ?Dechow (1994) demonstrates that cash flows are no better than earnings in explaining the variation of stock returns. Her primary finding shows that the R2 is larger... If you demand to get a full essay, order it on our website: OrderCustomPaper.com

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